Even Zuckerberg has to advertise his AI model on X. X is the real arena.

Mark Zuckerberg promoted Meta's AI model on X (formerly Twitter), which Elon Musk highlighted as evidence that X has become the dominant platform for AI announcements and industry discourse. Musk's comment suggests X serves as the primary arena where major technology leaders and companies must engage to reach influential audiences and shape narratives in the AI sector.

Source: Elon Musk (X) | 2026-07-09