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GTM strategy of every company in Forbes AI 50: → 90% use enterprise field sales → 46% combine enterprise sales + PLG → 44% use usage-metered…
GTM strategy of every company in Forbes AI 50: → 90% use enterprise field sales → 46% combine enterprise sales + PLG → 44% use usage-metered pricing → The average startup runs 2.7 GTM motions → Conten
GTM strategy of every company in Forbes AI 50: → 90% use enterprise field sales → 46% combine enterprise sales + PLG → 44% use usage-metered pricing → The average startup runs 2.7 GTM motions → Content, events, PR dominate demand gen Just Sierra, Decagon, Cognition sell on outcomes. Only OpenAI & OpenEvidence with ad-supported model PLG isn’t replacing enterprise sales in AI. It is feeding it. Data sources: akta pro (gtm data), forbes (ai-50 list) Interactive dashboard in the first reply ↓
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Source: Yohei Nakajima (X) | 2026-07-23