How KIKO Milano scales for Black Friday

KIKO Milano, an Italian cosmetics brand, leveraged Vercel's platform to handle massive traffic spikes during Black Friday sales, ensuring reliable performance and fast load times during peak shopping periods. The case study likely details the infrastructure, optimization strategies, and deployment solutions Vercel provided to scale their e-commerce platform to meet seasonal demand without downtime or performance degradation.

Source: Vercel Blog | 2026-05-05