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The Rhetoric of Machine Learning

arXiv:2604.06754v1 Announce Type: new Abstract: I examine the technology of machine learning from the perspective of rhetoric, which is simply the art of persuasion. Rather than being a neutral and 'o

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arXiv:2604.06754v1 Announce Type: new Abstract: I examine the technology of machine learning from the perspective of rhetoric, which is simply the art of persuasion. Rather than being a neutral and "objective" way to build "world models" from data, machine learning is (I argue) inherently rhetorical. I explore some of its rhetorical features, and examine one pervasive business model where machine learning is widely used, "manipulation as a service."

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Source: arXiv cs.LG | 2026-04-10

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